Are you looking to write your perfect Tourism Manager CV?
A career in tourism management offers a world of exciting opportunities, from planning and organising travel experiences to ensuring the smooth operation of tourist destinations.
Crafting an impressive CV is crucial in showcasing your qualifications, relevant experience and noteworthy achievements in this dynamic field.
In this article, we’ll guide you through the process step by step, providing valuable tips and useful examples to help you create a standout CV.
I am an extremely keen and creative Tourism Manager with experience in an array of tasks from online promotions and website maintenance to client budgeting and holiday promotions. I strive to provide my customers with the best tourism packages to suit their needs without exceeding their budget. My friendly approach and strong communication skills enable me to build rapport with guests, tour operators, staff, and guides thereby improving efficiency and boasting business. I specialise in organising holiday plans in Europe, Asia and Africa; therefore I am aware of the most appealing places to visit that will make anyone’s holiday one to remember.
Achievements
Increased sales by 27% at Green Globe Travels, 2016
Being promoted from Tourism Assistant to Manager within a year
Education
2012 – 2015
Tourism Management
Bournemouth University
Grade achieved: [2:1]
Relevant Modules:
Economics of Tourism
Environmental studies
Marketing and Advertising Fundamentals
Research methods
Tourism operations development, management and planning
2010 – 2012 Results: Media: C Travel and Tourism: C English Literature: C
A Levels
Winton Sixth Form
Work experience
Jul 2016 – Present
Tourism Manager Green Globe Travels
Main duties performed:
Recommending suitable holiday destinations, tours, travel routes, accommodation and local attractions to customers within their budget
Writing tourism guides for certain cities including London, Paris and Rome
Organising tours across major cities in Europe, Asia and Africa
Booking of flights, ferries, car hire, hotel and holiday accommodation
Making reservations using a variety of online booking systems
Preparing reports, newsletters, adverts and articles for the Marketing department
Developing marketing strategies and tourism business plans
Providing excellent customer support all types of travel/holiday requirements
Meeting with customers to finalise all the travel details for their trip
Contacting new potential customers and offering our services
Producing statistics on sales, travel destinations and customer satisfaction
Liaising with government embassies, tour providers and hotels on a regular basis
Organising and attending holiday exhibitions
Delivering talks and speeches at various national and international events
Hiring staff; particularly during busy holiday periods to give tours
General website maintenance to ensure that its information is up-to-date
Performing market research on the latest trends and developments in the industry and making any recommendations (when necessary)
Dealing with customer queries and issues on a regular basis
Ensuring that information is kept confidential and secure on databases
Jul 2015 – Jun 2016
Tourism Assistant Green Globe Travels
Main duties performed:
Predominantly assisting the Tourism Manager in daily tasks
Answering the phone and dealing with customer queries
Maintaining the website and posting new content on a weekly basis
Discussing holiday plans and packages with potential customers
Assisting with the writing of the Tourism Guide for London
Emailing customers for their reviews on the service provided
Qualifications
Tourism Management Institute Certificate
Level 2 ECDL – BCS
Skills
Ability to maintain a good business relationship, be responsive to changes in circumstances (cancellations, delays, etc) and always willing to help
Exceptional communication skills developed through regularly holding meetings, delivering speeches and dealing with customers
Creativity; particularly in regards to planning personalised holiday plans
The ability to effectively budget on behalf of our customers
Wide and strong range of IT skills, specialising in Microsoft Word, Publisher, Excel, Access, PowerPoint and Outlook.
Hobbies and interests
Due to my job being within the Travel and Tourism field, I have a natural urge to explore the world, visit new cities and learn about as many cultures as I can. I have extensive knowledge of some of the biggest cities in the world and I love to share this knowledge with family and friends by regularly going on holidays with them.
References
Mr Alexander Burnham Tourism Executive, Green Globe Travels Address: 3 Green Rd, Chester, CHK8 3QL Tel: 0777 4577 7844 Email:[email protected]
Mrs Katy Williams Mentor, Bournemouth University Address: 1 Wild Ln, Sutton, SUT2 9FA Tel: 0744 6789 3452 Email:[email protected]
Preview
What makes this CV good and effective?
The personal profile is a concise and compelling summary of the candidate’s career objectives, emphasising their passion for tourism management and their commitment to delivering exceptional experiences. They have given real-life examples to back up their statements, making them more impactful.
Bullet points and short sentences are used to list accomplishments, making it easier for the reader to scan for key information.
The candidate’s work experience is well-detailed, with each job role described in terms of responsibilities, accomplishments and the duration of employment. They have used industry-specific terminology when discussing their work experience, making the candidate appear to be an expert in the travel and tourism industry.
The candidate has excluded irrelevant information, focusing only on what is important to the tourism manager position. There are no unrelated hobbies, personal details or outdated experiences.
The CV is of the ideal length; not exceeding two pages.
Utilise a professional template: Begin by using a clean and professional CV template. For example, you can choose a template that highlights your contact information at the top with a clear and concise design that has distinct sections and an easy to follow layout.
Highlight relevant experience: Emphasise your relevant experience in the tourism industry, such as managing hotel operations, coordinating travel tours or overseeing visitor services.
Showcase leadership skills: Demonstrate your leadership abilities, especially if you’ve led teams or projects. For example, “Led a cross-functional team in launching a successful eco-tourism campaign.”
Use a consistent format: Maintain a consistent format for headings, fonts and bullet points throughout your CV for a polished and professional look.
Detail customer service experience: Tourism Managers often deal with customers directly, so emphasise your exceptional customer service skills and any relevant awards or recognitions. Also, mention any courses you have taken in customer service.
Your CV’s personal details section is where you provide essential information about yourself to potential employers. It should contain the following details:
Your full name
Your contact address
Your phone number
Your email address
Your LinkedIn profile (if applicable)
Optional: A professional summary or objective statement
Remember to keep this section concise and accurate, ensuring that employers can easily reach out to you for job opportunities.
Experienced Tourism Manager with a proven track record of increasing hotel revenue by 15% through effective marketing strategies and exceptional guest service. Skilled in leading cross-functional teams, organising successful events, and managing crises to ensure a seamless visitor experience. Committed to delivering outstanding results and enhancing the reputation of hospitality and tourism establishments.
Achievements and awards
The achievements section in your CV is where you can proudly showcase your key accomplishments.
It’s a list of bullet points highlighting your successes, such as awards you’ve received, promotions you’ve earned, excellent grades achieved, or any notable milestones in your career.
This section helps demonstrate your abilities and the impact you’ve made in your professional life, giving employers a clear picture of your capabilities.
Note: You may also include achievements from your education and life in general, they don’t have to be all work-related.
Example:
Earned a First-Class Honours degree in Hospitality Management from the University of Edinburgh.
Received the “Tourism Innovator of the Year” award for developing a unique tour package that attracted a 30% increase in bookings.
Personally planned and completed a solo backpacking adventure across Asia, showcasing adaptability, problem-solving and cultural understanding.
Employment
The employment section of a CV, often referred to as the “Work Experience” or “Professional Experience” section, details your past employment history, including job positions held, companies worked for, dates of employment and key responsibilities and achievements in each role.
November 2021 – Present
Tourism Manager UK Tourism Adventures Ltd
Main duties and responsibilities performed:
Develop and implement comprehensive tourism marketing strategies to promote UK destinations.
Manage a team of tourism professionals, providing leadership and guidance to achieve sales and customer service goals.
Foster partnerships with local businesses, hotels and attractions to enhance the overall tourist experience.
Monitor and analyse tourist trends and feedback to continually improve tour packages and services.
Ensure compliance with all relevant regulations and quality standards within the tourism industry.
Develop and implement tourism marketing strategies to attract visitors and promote local attractions.
Manage and oversee the day-to-day operations of the tourism department or agency.
Create and manage tour packages, ensuring they are well-designed and appealing to the target audience.
Foster relationships with hotels, restaurants and local businesses to enhance the overall tourist experience.
Train and supervise staff members to provide excellent customer service and maintain high-quality standards.
Monitor and analyse tourist trends, market competition, and customer feedback to make informed decisions.
Ensure compliance with industry regulations, health and safety standards and other legal requirements.
Manage budgets and financial aspects of tourism projects, striving for cost-efficiency.
Develop and maintain partnerships with tour operators, travel agencies and other industry stakeholders.
Promote sustainable and responsible tourism practices to preserve the environment and cultural heritage.
Education
The education section of your CV provides information about your academic background, including your qualifications, educational institutions attended and relevant dates.
Example:
2019-2022
BA (Hons) in Tourism Management
Stafford University
Degree classification: 2:1.
Subjects studied:
Tourism Marketing
Destination Management
Hospitality Management
Sustainable Tourism Practices
Business Management in Tourism
2017 – 2019 Results: Tourism Studies (A), Business Studies (B) and Geography (B).
A-Levels
Brighton College
Qualifications & training
The professional qualifications section of your CV provides details about any additional certifications, licenses or specialised training relevant to your field that you have obtained.
For example, this section might include certifications like “Certified Tourism Professional (CTP)” or “Hospitality Management Diploma”, showcasing your specific expertise and credentials in the tourism industry.
Example:
Chartered Manager (CMgr) – Chartered Management Institute (CMI)
Bachelor of Arts (Hons) in Hospitality and Tourism Management – University of Birmingham
Level 3 NVQ Diploma in Leadership and Management – City & Guilds
Certificate in Travel and Tourism – London School of Business and Finance
Skills and competencies
The skills section is where you highlight your key competencies and abilities that make you a strong candidate for the position.
This section provides a quick snapshot of what you bring to the table.
It should contain a mix of technical skills, soft skills and industry-specific proficiencies.
Example:
Destination marketing: Successfully led marketing campaigns that increased tourist arrivals to the Lake District by 20% in the last year.
Team leadership: Managed a team of 10 staff members, achieving a 15% improvement in customer service ratings through effective training and motivation.
Digital marketing for tourism: Orchestrated a social media campaign that gained 50,000 new followers and a 25% boost in online bookings for a boutique hotel in London.
Destination marketing: Proficiency in promoting and attracting tourists to specific locations through strategic marketing campaigns.
Customer relationship management: Ability to build and maintain strong relationships with clients, ensuring their satisfaction and repeat business.
Revenue management: Expertise in optimising pricing strategies to maximise revenue for tourism-related businesses.
Digital marketing for tourism: Knowledge of using digital channels, such as social media and online advertising, to reach and engage with potential tourists.
Event planning: Competence in organising and executing events, from small gatherings to large-scale festivals and conferences.
Travel booking systems: Familiarity with reservation systems and online booking platforms to facilitate seamless transactions.
Tourist attractions knowledge: In-depth understanding of local and regional tourist attractions, historical sites and cultural experiences.
Hospitality services: Knowledge of providing exceptional services in accommodations, restaurants and other tourism-related sectors.
Personal interests
The personal interests section of your CV provides a glimpse into your hobbies, activities and passions outside of work to showcase your personality and potential cultural fit with the organisation.
Passionate about exploring new destinations and cultures, I’m an avid traveller who enjoys documenting my experiences through travel blogging and photography. Additionally, I actively participate in local tourism events, supporting community engagement and sustainable tourism practices.
Referees
Your referees are individuals you designate on your CV who can confirm your qualifications, experience and character to potential employers.
You don’t have to disclose their details at this early stage of the hiring process.
Example:
Robert Smith Director of Marketing, XYZ Tourism Group Address: 123 Main Street, London, UK Tel: +44 123 456 7890 Email:[email protected]
Emily Davis Senior Manager, Leisure Adventures Ltd. Address: 789 Corner Road, Birmingham, UK Tel: +44 765 432 1098 Email:[email protected]
Note: If you do not wish to disclose your references on your CV, you should write, “References are available upon request.”
Utilise action verbs: Start your CV bullet points with strong action verbs, such as “implemented”, “managed” or “enhanced” to convey a sense of accomplishment, e.g., “Managed a team of 15 staff members to ensure seamless guest services.”
Storytelling skills: Highlight your ability to tell captivating stories about destinations and experiences, a valuable skill in marketing and promoting tourism.
Tech savvy: Demonstrate your proficiency with technology and software tools commonly used in the tourism industry, like reservation systems, CRM software and digital marketing platforms.
Adherence to regulations: Describe your knowledge of and adherence to tourism regulations and standards, ensuring compliance and safety for tourists.
Mention professional associations: If you’re a member of relevant industry associations like the Institute of Travel and Tourism, include this information.
Written by Sobhan Mohmand Sobhan is a qualified Careers Advisor and Professional CV Writer with over 10 years of experience in helping job seekers get a job. He is a Member of the Careers Development Institute (CDI) and is listed on the official UK Register of Career Development Professionals. He holds a Level 6 Diploma in Career Guidance and Development (QCF).